Emission-driven dilution
Most reward tokens print supply faster than demand grows — holders get diluted as adoption rises, not rewarded.
$PET Presale · Live now
$PET — more than a token. A lifeline for every animal.
A revenue-backed Solana utility token: earned through platform activity, spent back into the ecosystem, and permanently burned using real subscription revenue.
1.6B
Max supply
$0.035
Listing price
30%
MRR → buyback & burn
Pre-Sale · Live now → Public Sale → IDO → Listing
The problem
Reward tokens don't hold value. The market knows it.
“Through 2025–26, capital rotated away from purely speculative, emission-driven tokens toward projects with measurable cash flows.”
Cosmetic buybacks
Buybacks funded by treasury sales or fee spikes aren't durable. Investors now ask if repurchases are paid for by real, recurring revenue.
Unlock-driven sell pressure
Heavy insider unlocks routinely swamp whatever buy pressure a program creates — the single most common failure mode in 2025.
The solution
$PET is built natively around what makes a token last.
Rather than retrofitting a buyback onto a speculative asset, $PET starts from revenue and usage.
Revenue is recurring & external
Buybacks are funded by paid subscriptions ($0.99–$1.99/user/month) — not treasury sales or transient fee spikes.
Demand is built into the product
$PET is the unit of reward and payment across Petso. Usage itself creates structural token demand.
Supply discipline is explicit
Insider allocations are locked and vested over 24+ months, limiting unlock-driven sell pressure.
The thesis in one line
$PET is a revenue-backed utility token in a closed-loop consumer app. Investors underwrite user growth — with a structural mechanism that converts growth directly into buy pressure and supply contraction.
Token utility
A closed-loop economy, not a speculative chip.
$PET is Petso's native reward & utility token, issued on Solana (SPL) for low fees and high throughput.
Earn
All in-app and usage rewards are paid in $PET.
Spend
Redeems against in-app payments, pro fees and marketplace purchases.
Recirculate
Earned $PET moves between users and services rather than exiting to exchanges by default.
Every spend pathway is a demand sink.
The more the platform is used, the more $PET is required to move through it.
✓Redeem & spend in-app ✓Reduce pro fees (vet, grooming, training, boarding) ✓Marketplace purchases ✓Redistribute rewards across the platform
Earn and claim $PET right inside the Petso app — on web and mobile.
Cryptoeconomics
Token metrics at a glance.
Blockchain
Solana
SPL token
Ticker
$PET
Petso reward token
Max supply
1.6B
Genesis allocation
Initial circulating supply
246.4M
15.40% of supply
Listing price
$0.035
IDO / listing reference
Market cap (initial)
$8.62M
On circulating supply
Fully diluted valuation
$56M
At $0.035 listing
Total expected raise
$7.20M
Pre-Sale + Public + IDO
Net supply is deflationary — see supply dynamics below. Figures are illustrative and subject to change.
Allocation & vesting
Long, structured vesting protects against early sell pressure.
1.6BMax supply
| Allocation | % | Tokens | Vesting |
|---|---|---|---|
| Marketing & Rewards | 22% | 352M | In-app reward only |
| Treasury | 25% | 400M | Locked 24 months |
| Liquidity | 21% | 336M | Community approval only |
| Team | 16% | 256M | Locked 24mo, vest 12mo |
| IDO | 7% | 112M | Locked until listing |
| Public Sale | 6% | 96M | Locked until listing |
| Advisors | 2% | 32M | Locked 24mo, vest 12mo |
| Pre-Sale | 1% | 16M | Locked until listing |
Initial circulating supply (246.4M / 15.40%) = Pre-Sale + Public Sale + IDO (224M) + 22.4M seeded liquidity. Treasury, Team and Advisor allocations are fully locked at launch.
Value accrual engine
Revenue-funded buyback-and-burn.
At 100,000 active users, Petso introduces a $0.99–$1.99/user/month subscription. 30% of MRR funds open-market $PET buybacks — permanently burned.
100K+ active users
$0.99–$1.99 / user / mo
$99K–$199K MRR
30% → open-market buyback
Permanent burn
Permanent, revenue-funded burn
Funded by external cash, not treasury sales — the most durable form of value accrual, closer to Ethereum-style structural burns than to treasury-funded liquidity management.
Scales directly with adoption
More users → more revenue → more buybacks → faster-shrinking circulating supply. The mechanism strengthens as Petso grows, not just at launch.
Scaling model
As users grow 10×, the FDV/ARR multiple compresses into single digits.
Annual buyback capacity FDV / ARR multiple
active users
1M
MRR
$990k–$1.99M
ARR
$11.90M–$23.90M
Annual buyback
$3.60M–$7.20M
| Active users | MRR | ARR | Annual buyback | FDV / ARR multiple |
|---|---|---|---|---|
| 100k | $99k–$199k | $1.20M–$2.40M | $360k–$720k | 24–47× |
| 250k | $248k–$498k | $3M–$6M | $900k–$1.80M | 9–19× |
| 500k | $495k–$995k | $5.90M–$11.90M | $1.80M–$3.60M | 5–9× |
| 1M | $990k–$1.99M | $11.90M–$23.90M | $3.60M–$7.20M | 2–5× |
Annual buyback assumes the committed 30% of ARR allocated to buyback-and-burn. FDV/ARR is computed on a $56M fully diluted valuation; lower is cheaper relative to revenue.
Supply dynamics
Two mechanisms. One direction: contraction.
Automated reserve-currency model
Balances supply and demand algorithmically while supporting and lifting the token's floor price over time as adoption grows.
Revenue-funded burn
Permanently contracts circulating supply as the business grows — 30% of MRR converts directly into burned tokens, scaling with revenue.
Vesting discipline supports orderly supply growth
Treasury
Locked 24 months
Team
Locked 24mo, vest 12mo
Advisors
Locked 24mo, vest 12mo
Liquidity
Community approval only
Marketing & Rewards
In-app reward only
Market context
What's worked for revenue-backed tokens — and what hasn't.
| Project | Approach | Investor takeaway |
|---|---|---|
| Hyperliquid (HYPE) | ~97% of protocol fees routed to continuous buybacks | Revenue-funded buybacks at scale supported a strong re-rating through 2025–26. |
| Aave (AAVE) | Governance-approved fixed weekly open-market repurchases | Modest but consistent, rules-based programs build durable market confidence. |
| Raydium (RAY) | Trading fees auto-buy-and-burn | Programmatic burns tied to usage can remove meaningful supply over time. |
| Failed cases | Buybacks with weak fundamentals or heavy unlocks | Scarcity alone fails; buybacks must be paired with real demand growth. |
$PET mirrors what has worked — revenue-funded, programmatic, demand-paired — and explicitly avoids weak fundamentals paired with heavy unlocks.
Alignment & risk
Built to reward growth — not to remove market risk.
Investor alignment
A $7.2M raise against a $56M FDV, locked insiders, and a buyback that only activates with paying users means the team's upside is tied to building a used product — not to early token liquidity.
Holder value and platform success move together.
Risks we state plainly
- Depends on reaching and retaining 100k+ paying users — adoption is the core variable.
- At launch scale, buyback pressure is small relative to FDV and is not a price guarantee.
- Subscription conversion and churn directly determine buyback throughput.
- Crypto markets are volatile; broad sell-offs can outweigh buy pressure regardless of fundamentals.
🐕Claim Your PETs
Thank you for being an early supporter of Petso.
If you participated in the $PET presale or are eligible for an airdrop, you can claim your tokens here.
Token Claims Now Available
Multi-Chain Verification
Connect your original wallet to verify eligibility — $PET lands in your in-app Petso wallet, no Solana wallet needed.
How does the airdrop work?
How to claim your airdrop
Multi-chain verification keeps your eligibility tied to the wallet that earned it. Claims are one-time per allocation.
Create your pet profile, start using the app, and earn even more in-app cash rewards and $PET tokens.
Petso rewards you for caring for your pet and being part of the community.
The presale
The $PET presale is live — be part of it.
$7.20M
Total raise target
$5M / $56M
Pre-money / fully diluted valuation
$0.035
IDO listing price
Join the presale Questions? Get in touch: [email protected]
This page is for general information only and is not financial, investment, legal or tax advice, nor an offer or solicitation to buy any asset. $PET is a utility token — not a security or investment product. Crypto assets are highly volatile and involve significant risk, including the possible loss of the entire amount you contribute. All figures are illustrative and forward-looking, rely on assumptions, and may change. Availability may be restricted in some jurisdictions, and it is your responsibility to comply with your local laws. Always do your own research and only take part with funds you can afford to lose.
$PET token — frequently asked questions
What is the $PET token?
$PET is Petso's revenue-backed utility token, issued on Solana (SPL). It's earned through in-app activity, spent across the platform (payments, pro fees, marketplace), and permanently burned using real subscription revenue.
What is the max supply and listing price?
Max supply is 1.6 billion $PET. The IDO/listing reference price is $0.035; the presale price is $0.025 and the public sale is $0.03–$0.035.
How does the buyback-and-burn work?
Once Petso reaches 100,000 active users it introduces a $0.99–$1.99/user/month subscription and commits 30% of that monthly recurring revenue to open-market $PET buybacks — permanently burning what it buys, so supply contracts as the business grows.
How is $PET allocated and vested?
Sale rounds (Pre-Sale, Public Sale, IDO) are locked until listing. Treasury is locked 24 months; Team and Advisors are locked 24 months then vest over 12. Liquidity is community-approval only and Marketing & Rewards is in-app reward only — long, structured vesting that limits early sell pressure.
How do I take part in the presale?
Connect a wallet in the presale widget at the top of this page and buy with SOL, ETH/BNB/Base or ADA. The current stage price and progress are shown live in the widget.
How do I claim my presale or airdrop $PET?
Open the Petso app, connect the original wallet you used for the presale (or that holds your eligible NFT) to verify your allocation, then claim into your built-in Petso wallet — no external Solana wallet needed. From there you can spend, hold or transfer $PET.